What agents can do
The boundaries of agent behavior in Noeryx.
Agents are advisory until a change is reviewed and approved. They can:
- Analyze performance, campaign structure, creatives, and delivery status read from the advertising platform when you ask, through the approved provider tools.
- For Meta Ads, ask Meta for breakdowns by age and gender, country, region, placement, or hour, as totals for a whole period or as a daily trend of impressions, clicks, and spend.
- For Meta Ads, read the current daily or lifetime budget of a campaign and its ad sets, and say whether one shared campaign budget or each ad set's own budget pays for delivery.
- Use workspace-approved tools to gather facts and cite them in their reasoning.
- Produce structured recommendations and drafts of changes.
Agents cannot:
- Call advertising platforms or provider APIs directly.
- Apply budget, status, or creative changes without human approval.
- See raw provider tokens, other workspaces' data, or your decrypted credentials.
Meta breakdown reads follow Meta's current reading limits. The agent cannot retrieve hourly values Meta no longer returns, even if Noeryx still holds them in Campaigns history. If Meta cannot be read, the agent reports that limitation rather than answering from saved performance. Website and app conversions are not split by region or hour, and a daily trend carries no conversions, reach, or frequency; hourly reach and frequency are unavailable. Where Meta provides reach for another breakdown, values are not added together to invent a total.
The Campaigns table shows synced Daily budget and Lifetime budget columns, including whether a campaign or its ad sets own the budget. Ask an agent for a fresh budget read from Meta. When a value cannot be read, the agent says so rather than reporting that it does not exist.
Recommendations are designed to cite the metrics, documents, or tool results behind them, so you can judge a change before acting. Provider changes always continue through Approvals.
The workspace Owner controls the shared tool catalog in Workspace settings → Models and tools. Both roles then choose which available tools their own agents can use.